Unlike any other fashion designers, Austrian fashion designer Helmut Lang doesn’t have a proper formation in terms of clothing design; he tough himself everything he knows about it and since he started in his first studio in Vienna to his glorious Fall-Winter Collection in the 1998, Helmut Lang has kept evolving within time to keep his brand’s unique style.
Name: Helmut Lang
Creative Director: Helmut Lang
Launched in: 2006
Category: Women’s wear / Men’s wear / Fragrances
Aesthetic: Minimalist, androgynous and industrial
Based in: New York, USA